Adventist HealthCare Unveils New Branding

Adventist HealthCare Unveils New Branding

Story by Adventist HealthCare Staff

Last month Adventist HealthCare (AHC), based in Gaithersburg, Md., officially unveiled a new logo and naming structure. The changes are part of an overall branding initiative that connects the comprehensive health and wellness services offered by the health system under the Adventist name.

“Adventist HealthCare’s health and wellness services are broad and comprehensive. Yet, people may not realize the connection between our services and how a system of care benefits the patient,” says Terry Forde, AHC president and CEO. “We are excited to launch this new logo and the overall structure of our brand, which is intended to help our community understand the benefits from receiving services through our facilities.”